NewHome Services

A website and a campaign for Newhome Services

A new website and a communication campaign for the leading real estate agency on the Côte region: NewHome Services.

newhomeservices.ch

Design

Direction artistique
Information architecture
Interaction design
Visual design
Web accessibility

Marketing & Communication

Campagne de communication
Communication concept
Media strategy and acquisition

Project management

General communication
Measurements and reporting
Prioritization and planning

Web Development

CMS Drupal & Wordpress + Symfony
JavaScript development
Technical architecture
Web accessibility (dev)

Design

Direction artistique
Information architecture
Interaction design
Visual design
Web accessibility

Marketing & Communication

Campagne de communication
Communication concept
Media strategy and acquisition

Project management

General communication
Measurements and reporting
Prioritization and planning

Web Development

CMS Drupal & Wordpress + Symfony
JavaScript development
Technical architecture
Web accessibility (dev)

A global approach

NewHome Services has been supporting private individuals, investors, and professionals with their real estate projects in French-speaking Switzerland for nearly 20 years. Based in Nyon, the company has established itself as a recognized player thanks to its market expertise and personalized support.

Our mission was to strengthen NewHome Services’ visibility among its various audiences through the creation of a new website and the rollout of a communication campaign dedicated to raising awareness of the agency.

Objectives

Modernizing the digital presence

The new website needed to reflect the quality of the projects delivered over the past 20 years by NewHome Services while highlighting its real estate expertise, achievements, and services.

Building brand awareness

In parallel with the website launch, a communication campaign was deployed to increase NewHome Services’ visibility in its market and strengthen brand awareness.

A platform focused on real estate expertise

The website was designed as a true showcase of NewHome Services’ know-how.

The information architecture highlights:

Real estate advisory and support services
Development projects completed
Properties available for sale
The company’s flagship projects (Portfolio)
The agency’s experience and references

WordPress as CMS and Immomig as CRM

WordPress CMS

The website was developed using WordPress, a choice that combines flexibility, scalability, and autonomy for the NewHome Services teams.

The goal was to provide a simple-to-manage platform, capable of supporting the company’s growth while making it easier to publish new content, update services, and showcase real estate projects.

Integration with the real estate management software: Immomig

A key aspect of the project is the integration with Immomig:

Properties are managed directly within Immomig
Listings are automatically synchronized with the website
Changes to prices, availability, photos, or descriptions are automatically published on the site
Contact requests can be centralized within the real estate CRM

Brand awareness campaign

The main objective of the campaign was to strengthen NewHome Services’ visibility among French-speaking audiences in Switzerland, with a particular focus on the Nyon region, a strategic area for the agency.
In a highly competitive and locally driven real estate market, the challenge was to firmly establish the brand in the minds of property owners, investors, and individuals with real estate projects.

A campaign that highlights stories through various illustrations created in collaboration with the illustrator Vijem.